Sabrina Ho looks to Macau art fairs and auctions to diversify overall economy far from casinos

As pressure grows on Macau to get new reasons for revenue, scion of casino dynasty imagines another future to the other SAR
Sabrina Ho Chiu-yeng is doing what she will to help you Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun could be also known for gracing society and entertainment pages, in January she organised the very first Macau sales by China’s state-owned Poly Auction and also in November held her very own annual hotel art fair, having already launched an exhibition to market the job of young art graduates in September.


“Macau is beginning to change,” she tells The Collector. “We don’t need to rely just for the gaming industry. We wish more families in the future to put holidays, we would like to boost our cultural and inventive industries.”
This is the politically correct view to the daughter of your casino magnate. Macau is in the cross hairs of Beijing’s fight against corruption and capital outflow. The central government started urging the city to relinquish its addiction to the gaming sector, the required taxes where buy most public expenditures, back throughout the boom years, once the “build it and they can come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers coupled with a slowing economy have raised pressure to get new revenues.
Fundamental change has become slow in the future. Five casinos have opened since 2012 plus more take presctiption the way, including two from branches of the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Sabrina ho‘s half-sister Pansy Ho Chiu-king.

So are Sabrina’s cultural endeavours all just a bit of sentimental publicity to the clan?
Well, China’s biggest auction house is treat­ing her seriously, and hopes her youthful energy and family connections might help it enter a brand new and wealthy market where no international house features a presence. In turn, Ho says, she would like the auctions to help you attract tourists and perhaps let the city’s 600,000 residents to formulate really an interest in culture. Their bond, called Poly Auction Macau, is 51 percent properties of Poly as well as the rest by Ho’s company, Chiu Yeng Culture.
Ho spent my childhood years surrounded by art and also other collectables properties of her parents but she’s a newcomer towards the auctions business. After graduating having an arts degree through the University of Hong Kong, in 2013, she labored on the branding and marketing side of the family’s hotel and property businesses. “But I prefer art and i also asked Poly basically perform in your free time within their Hong Kong office, to understand the auction world,” she says.
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