1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media content indexed on the internet and other popular engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to improve and support SEO Links to social media networks plays a part in how engines like google understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool to operate a vehicle their digital and best seos efforts. In 2016 expect more businesses to embrace the excitement, and use videos to capture new audiences.
80% of video. Results that show up in SERPs originate from YouTube
Videos get 50X better organic pr in the search engines in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison with plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people work with a array of devices to get into content. Tablets, smartphones, laptops, phones and in many cases watches have become standard tools to browse web. Search engines like yahoo know this and they also reward websites that look good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search increased 43% year on year.
Over 1.2 billion people connect to the web using their cellular phones.
4 of every 5 consumers use smartphones to shop.
4. VOICE SEARCH FUNCTION A necessity
Voice search is quickly transforming into a huge part of mobile usage and it has elevated the anguish of typing keywords to operate searching query. However shift means your site content must be developed with voice search in your mind.
60% teens use voice search while you’re watching TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Can get BIGGER & BETTER
Inside your people are looking for content sources offering every one of the relevant information they need in a place. Search engines like yahoo have noticed this trend and for that reason content aggregators are becoming very well liked in the SERPS.
6. THE CRAZE OF MOBILE APPS WILL GROW
As discussed above, utilization of mobile for web search is on all-time rise and apps only make the work easier. Just number of a number of mobile apps will overpower desktop and mobile websites.
Mobile phone applications are the cause of 52% in recent history spent on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of people prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO For being EVEN MORE IMPORTANT
Local internet search goes stronger over time. In 2016 you will need to let Google know where you stand located along with what you’re offering.
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