Just how to obtain your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate using a real example getting a lot more than 10,000 fans on your Facebook business page.

Facebook will be the king of social networking sites using more than 1.79 billion active users monthly (Updated December 2016). It really is utilised by a lot more than 60% of Online users Worldwide and it is a fantastic tool for promoting services or products, finding customers or gaining more loyal readers (followers).

To employ this for business purposes, you might want a lot of fans (followers) on your Facebook business page. Let’s see below why having many Facebook fans is important.

What will be the significance about having many Facebook fans on your business page?

It indicates popularity – It goes without saying that the variety of fans reveals how popular a website is. A grow business page with 100,000 followers is much more popular than the usual page with 1,000 fans and this creates a variety of other benefits (described below).

It indicates trust – In case you can’t view the relationship between Facebook fans and business trust, are thinking about that the US State Department spent $630,000 to boost their Facebook Fans from 100,000 to 2 million in the years 2011-2012 (See related post from marketingland).

Why did edge in the game? Because in today’s World a successful business, blog or website will need to have a lot of Facebook fans. 5yrs ago this didn’t subject but in the Twenty-first century, social proof is important.

More fans, more visits – The harder fans you might have, the more will be the number of individuals that can visit your posts in their timeline and perchance see your website.

While this is correct, it needs to be noted that doesn’t all your fans will dsicover your content.

As already explained in the previous post, How to boost your Facebook Page Organic Reach, only a small percentage of your respective followers (no more than 4 %) will dsicover your status updates.

This number may vary, but what is important to know now, is actually you might have 10,000 fans and also you post a new update, it’s going to be seen organically by way of a max of 300-400 people.

It’s beneficial to SEO as well – Although officially Google does not admit that social websites is a ranking factor, numerous studies demonstrate that popular websites on Facebook will perform better in search, today quite popular websites (other factors being equal).

How to go from 0 to 10,000 Facebook fans

Now that you’re believing that creating a lots of Facebook fans is important for your website and business, let’s see step-by-step how you can go from 0 to 10,000 fans.

Note: Fundamental essentials exact same steps I followed to boost the facebook followers of my fitness blog’s facebook page. The page has a lot more than 100K fans and it continous growing organically.

Step 1: Firstly – you might want a Facebook business page

It sounds silly to the experienced but also for beginners to social websites this may be something totally new: A private Facebook page is different from an enterprise page.

If you would like to have friends on Facebook to talk about your holiday photos then you need to make a personal page however if you want fans and followers for your website or business then you need to make a Facebook business page.

So, the first step would be to just be sure you create a Facebook business page along with the second step would be to be sure that your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we discuss Facebook business page optimization we mean choosing a friendly page title (username), writing an appealing description (within the short description field), providing accurate information for very long description, company overview, mission (see screenshot below) and of course posting interesting content – this can be the most crucial optimization tip of all.

The company’s content posted on your Facebook business page will also determine it’s failure or success.

Having an optimized Facebook page makes it much easier to draw new fans or higher likes from ads once we will dsicover below.

Step 3: Benefit from your individual Facebook account

I mentioned in the first step above you need to possess a business page rather than a personal page, nevertheless, you still need to provide an active personal facebook account.

Here is the reason why:

After you post an update on your business page, a great way to boost exposure and likes, would be to share that post on your personal page also.

People you might have as friends on your personal page will ‘like’ and ‘interact’ with all the post shared out of your business page and will also raise the engagement factor of your respective posts.

As a result, facebook will demonstrate your content to more fans (organically).

So, a great way to boost the volume of folks that view your content and go after dark 4% individuals group of fans would be to share and promote the post on your personal page.

It goes without saying that the greater the variety of friends the bigger would be the visibility from the post.

Also, make sure that you invite all your existing friends (and a new one) to like your Facebook business page. Do that any time you obtain a new ‘friend’.

Step 4: Add the Facebook Like box on your website

This is again social media 101 nevertheless, you must have the Facebook like box on your website for several reasons:

#1 – It’s a means to associate your site with all the Facebook business page. In other words it is just a strategy to ‘tell’ engines like google this can be your official Facebook business page.

#2 – When you’re getting a lot of fans, that is something you must be proud off and something to exhibit to your users (as explained above therefore popularity, trust and social proof).

#3 – It’s a great way to grow your group of fans organically. Your readers can follow your site by clicking the LIKE button while not having to check out Facebook.

Hint: For max results, placed the LIKE box above fold (about the sidebar).

Hint 2: It’s also possible to popup the like box to new users (for example, when they spend A minute on the page, when they scroll right down to underneath or when they attempt to leave your page – while this is successful regarding getting new likes, you should be careful to never ensure it is too distracting for your users.)

Step 5: Follow these tips to increase post engagement

So far, we now have created an optimized Facebook business page, added friends to personal Facebook page and placed the like box in the prominent position on our website.

The next natural step would be to start sharing content to maintain your fans happy and maybe manage to convert them from fans > web site visitors > customers.

Some simple rules to follow that can raise the user engagement using your facebook business page:

#1 – Share relevant content: Share content that the fans count on seeing within your page. For instance, should your website is about Social networking, share content associated with social websites rather than about sports or anything else you could like. If your users want to read sports news, they know how to locate them.

#2 – Don’t forget that they can follow your business page to acquire updates regarding your website (and niche) rather than regarding your social gatherings: If you want to get social, then use your personal Facebook page, your business page is all about your site.

#3 – As a rule thumb, I personally use my offer page to talk about content from my niche only, basically need to share an issue that just isn’t associated with my niche, I personally use my personal page.

#4 – Don’t be too promotional: Sharing promotional content (on a regular basis) on your Facebook page will drive your fans away. For those who have a promotion to talk about or something like that which may benefit your fans, you can do so but don’t go crazy.

Try to post interesting, shareable content that is associated with your niche, even if this won’t come straight from your site. Maintain a balance between promotional and content that the followers might choose to read.

Step 6: Share interesting and high quality content (not merely links)

I made some tests about the impact of descriptions when doing a Facebook update and found out that Facebook posts with ‘lists’ have more likes than posts with only links. I want to present you with an example to understand I mean.

When you would like to share content out of your website on Facebook, you try to Facebook status updates and enter the webpage URL. It looks similar to this:

You can share this informative article without adding any other information. If your title and images are great, you’ll get many likes with regards to the time you’re making the post, variety of fans etc.

If one another hand, you enrich your posting by adding more info especially a listing, then other items being equal, you might be prone to gain more likes and shares.

For me as a result sense because those that view a title and image in their timeline might not exactly ‘Like It’ as it provides no value in their mind (don’t forget that the average user is given hundreds of postings in their timeline every time they login to Facebook).

On another hand when you allow them to have valuable, high quality and easy you just read information (just like a list), they’ll click the LIKE button simply because they read something useful while not having to leave their timeline.

Note: It is just a known proven fact that individuals have a propensity of LIKING content without reading it so allow them to have good reasons to accomplish that; your site visits might not exactly increase though the engagement factor of your respective posts will rise.

Step 7: Share images, videos and emotions

If you adopt a peek at probably the most popular Facebook pages, you will recognize that they have a tendency to talk about images, videos, infographics, charts etc, together with their usual text only postings.

This form of content gets more likes and shares and thus the page gets more fans and followers.

In research conducted recently by Buzzsumo, they identified that the most shared and liked content on Facebook, has got the following characteristics:

Step 8: Provide incentives to get more fans & followers

Why should someone follow your Facebook business page?

You need to give incentives to facebook users to follow your page. Several suggestions to consider:

Quality updates – This is actually the best incentive you can lengthy users. Before posting anything on your page, you need to ensure that it gives you value to your audience. Choosing this consistently, you existing followers will share it making use of their friends and will also attract more users.

Run a competition – Many sites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this content would be to LIKE the page first. There are several tools to do this but are thinking about that if you don’t possess a known brand this many ‘t be so successful.

Content upgrades – When you have your blog, you need to use ask users to enjoy your page to get an latest version of your respective post. This involves extra tools however it is something worth checking out.

Step 9: You should advertise your own content and page

When you create your business page don’t expect that it’s going to magically get 1000s of fans. Besides the tips outlined above, there is also in promoting your business page in places other than Facebook.

A few suggestions to take into account that assisted my case:

Promote in other social websites networks – When you have accounts with other social websites channels e.g. Google+, Pinterest etc. you can periodically ask your followers to join yourself Facebook also. Be polite and show them the advantages from this.

Promote in Twitter – Besides posting regarding your Facebook page on other social websites networks, you can take advantage of twitter’s interactive features.

When you have a new twitter follower, send them a private (personalized) message and get the crooks to follow yourself facebook (your business and personal pages).

This method although it ‘s time consuming, (Used to it manually rather than using any tools) it could produce excellent results.

Promote within your newsletter – When you have a newsletter or if you talk with your readers via email, make sure that you keep these things follow your Facebook page.

Do not merely write the FB URL using your signature but Inquire further politely to enjoy your business page.

Step 10: Facebook ads is a must

I have saved one of the easiest and quite a few efficient ways to enhance your Facebook fans for last, as it is often alone that it’s not free.

Facebook offers a self-service ad platform which you can use with the idea to enhance your group of fans (advertise your page), boost your posts, get more leads, increase conversions or execute a variety of other actions (as shown within the image above).

The procedure is pretty easy and straightforward. Basically you end up picking a webpage you have, select your ultimate goal (advertise your page), select your audience (depending on country, age, other demographics and interests) then set your everyday budget and duration.

The cost per campaign depends upon many factors. The simplest way to assess if Facebook ads is a superb means to fix enhance your group of fans, would be to operate a pilot campaign for 2 days.

Spend $10-$20 dollars each day and run the campaigns for a fixed duration (at least every week). At the end, you can determine if the fee per like is a thing you might be prepared to purchase.

I had great outcomes with Facebook ads both for my websites and for client websites i run campaigns every month (for several days) to boost my facebook likes.

It must be noted by investing in Facebook ads you don’t buy likes but views. Many people believe that that which you purchase is Facebook likes in fact you pay Facebook to exhibit your ad to more Facebook users.

If what you’re advertising is interesting, then the best way to will hit the like button so invest some time and look at the message you would like to display within your ad as well as the image to make use of.

Conclusion

Having a large variety of Facebook fans on your business pages is very important for credibility and social promotion purposes.

If this wasn’t important in the first place, then nobody would care along with the US State Department wouldn’t have to spend $630 thousands for Facebook campaigns.

Once you need to do the necessary optimizations to your business page (steps 1 and a couple of above), then this fastest way to get more followers is to use Facebook ads. Along with some A/B testing you can find to 10,000 fans without any a lot more than $1,000 (spread into a amount of months).

Once you need to do everything properly and so long as you’ve got a great services or products, you can grow your fans to 100,000+ like Used to with all the Facebook Page of my fitness blog.