Kentucky Fried Chicken Shifts to KFC

The storyline about why Kentucky Fried Chicken, founded by Harland Sanders, changes it name to KFC is usually to get rid of the word “fried” in it’s name. The term “fried” has negative connatations like being unhealthy, having high cholesterol levels, causing obesity and much more. Therefore, as a possible effort to rebrand themselves as being a healthier family restaurant that caters for people of any age, including health-conscious people, Kentucky Fried Chicken renamed itself as KFC.

Version Two: The usa fda reviewed the operations of Kentucky Fried Chicken and discovered the these are rearing genetically modified chickens, with extra huge breasts and additional legs to harvest the meat from(the number varies from 3 to 4). The US fda declares why these creatures cannot be marketed as “chickens” and Kentucky Fried Chicken, hesitant to lose this kind of lucrative operation that you follow the rules, decided to change its name to KFC instead to get rid of the word “chicken”.

In fact Kentucky Fried Chicken decides to switch its name is always to never pay license fees for the state of Kentucky. In 1990, the state of Kentucky decides to trademark their name, as a way to reduce their accumulating debts. Therefore, Kentucky Fried Chicken need to pay a sum of money towards the state for making use of “Kentucky”.

Obviously, these are unwilling to simply because they was making use of it for up to 40 years(they going in the 1950s) and refused to cover such royalties really should be principle. After much negotiations, we were holding unable to budge the us government stance and therefore decided to change their name rather than pay. This coincides using the rebranding campaign mentioned previously earlier and everything turned out well.

The data that suggests until this version holds true is always that many events and businesses had also changed their name to remove the saying “Kentucky”. The examples range from the most well-known horse race in America, formerly known as the “Kentucky Derby” changes to “The run for that roses”, the provider of seeds and nursery outfits “Kentucky Bluegrass” changes to “Shenandoah Bluegrass” as well as the song “Kentucky Woman” by Neil Diamond was dropped from the air at their own request while he would shed more pounds money for paying the condition of Kentucky royally compared to what he receive through the station.

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